The IFB Conference
February 8th, 2012 at Milk Studios, 450 W 15th Street, NYC
Doors open at 8:30 a.m., first panel at 9 a.m., with a lunch break at 12 p.m.
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Come party with us afterwards!
There’s a Stylish Soiree at the Tribeca Grand from 9pm-12pm
Register for the IFB Conference here
$60 for IFB members (if you’re an independent fashion blogger, join us here), $300 for non-members.
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This season’s panels and speakers:
9 a.m. – What Are Bloggers Worth?
Brought to you by: Lifebooker
A hot topic every year, the relationship between bloggers and brands seems to be constantly changing and re-defining itself. Bloggers have established themselves as sales-drivers and viable marketing channels. It’s more important than ever to understand your value and be smart when working with retailers, brands and advertising networks. This panel will dive head-first into the nitty-gritty of negotiating, establishing mutually beneficial relationships and making yourself attractive to brands.
Moderator: Jinna Boo – Grease & Glamour
- Susan Cernek – Glamour
- Jessie Thorpe – Denimology
- Carmina – La Carmina
- Jenni Radosevich – I Spy DIY
- Kat Griffin – Corporette
- Lauren Tesar – Lifebooker
11 a.m. – Media Goes Mobile
Brought to You By Style Musee
Now more than ever your blog is only a fraction of your online personality. Through social media channels and instant photo-sharing apps, it’s becoming faster, easier and more important to share your thoughts and styles on the go. This panel will explore the reach and power of social media and how bloggers can better engage with their community.
Moderator: Jess Estrada – Fresh Jess
- Aliza Licht – DKNY PR Girl and @DKNY
- Bryan Boy – BryanBoy.com
- Tom & Lorenzo – Tom & Lorenzo
- Macala Wright – Fashionablymarketing.me
- Karen Moon – Style Musee
1:30 p.m. – Your Blog: Your Dream or Just the Beginning?
Brought to you by: Fashion Traffic
A blog can be so much more than your personal style diary. For those who want it, a blog can become a full-time job or a resume and calling card for all your talents. Panelists will share from personal experience how their blogs have changed their lives, become their careers and helped them achieve their professional goals.
Moderator: Jessie Artigue – Style & Pepper
- Emily Schuman – Cupcakes & Cashmere
- Lawrence Scholssman – Sartorially Inclined
- Joshua Kissi and Travis Gumbs – Street Etiquette
- Sara Zucker – Farpitzs
- Leah Chernikoff – Fashionista
- Hilla Ohayon – Fashion Traffic
3:30 pm – Making Your Blog Irresistible
Brought to you by: Bauble Bar
What makes super-star blogs so enticing? Why do we keep coming back post after post? This panel will discuss the importance of quality content, building a loyal audience and what it takes to create a truly unique and successful blog in today’s highly-saturated market.
Moderator: Ann Colville Somma – Holier Than Now
- Erica Domesek – P.S. – I Made This…
- Wendy Nguyen – Wendy’s Lookbook
- Connie Wang – Refinery 29
- Andy Torres – Style Scrapbook
- Nicolette Mason – Nicolette Mason
- Grace Atwood – Bauble Bar
Register for the IFB Conference here and for more information check out IFBcon.com!
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Will you be streaming again for those of us who won’t be in NYC?
I hope there will be a stream, I don’t want to miss seeing Andy from Style Scrapbook talking about blogging. I can’t attend because I’m in Mexico
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So excited to finally be going this year! Can’t wait.
I can’t wait! What does one wear to this sort of thing?
Add my vote to those in favor of IFB streaming the conference! I can’t be there in person, but would love to see the panels.
Me three!
Me four!
Would you have to pay to see it streaming? I can’t go with school and all.
This is all great and I would like to come! So much! And coming from this god forsaken wilderness of a country (yes we are fashionable here to) I would appreciate if for once the conference would be held on weekends. Not all of us are students, or jobless or having the best job in the world where you can be absent as you wish…
Have fun
So excited to attend! I just posted about it on my blog:
I can’t wait for FEB 8th to come. I’m excited to see everyone and learn from the best at what they do.
XOXO
It would be nice if you can post the panels online for those of us who can’t be in New York.
Glad to see some of my favorite bloggers on this list!