By now we’re all getting pretty familiar with Pinterest, the surprisingly addictive image bookmarking site. If you haven’t gotten in on the action yet – check it out here. Lately, it seems that a new article shows up on our radar everyday touting the sites ability to drive traffic. This is true for business, but is it true for blogs? I did a little digging and came up with a few great tips to help increase traffic from Pinterest to your blog.
Here are IFB’s 6 Tips for Increasing Your Traffic from Pinterest
1. Get your own Pinterest account and start pinning your own blog images. Follow your favorite brands and bloggers and repin their pins too. Each time you repin something it shows up in the mini news-feed, giving you a little extra exposure. Just don’t get crazy with it, no one likes a Pinterest spammer.
2. Make sure your content is “pinable”. You want to use large images – not too many attached together vertically, and no tiny images.
3. Consider adding a watermark with your blog URL to your original images, so that if they are pinned they can easily be traced back to you.
4. Give your pins short, catchy descriptions that include important keywords and tags (colors, items, etc.) so they will be found easily in a search.
5. Don’t forget your older content. Check out your blog archives for great images you’ve posted in the past and give them new life on Pinterest.
6. Add a “Pin-It” button to your posts. This is slightly more advanced and takes a little coding. But the first step is to visit www.pintrest.com/goodies and scroll down to “Pin It” Button for Websites. Fill in your blog URL and the image URL you’d like people to be able to pin from that post, copy the code it generates and paste at the very bottom of the HTML code of your post. (Blogger and WordPress both let you toggle between the HTML editor and the visual editor.) It is also possible to set the Pin It Button up to automatically appear in every post using the advanced code. Here’s a tutorial you can use to add the pin-it button to your blog!
Is Pinterest driving any traffic to your blog? What tricks do you use when pinning? Let us know in the comments!