Wake Up Round Up: DVF Premieres Google Glass Video
By: Chelsea Burcz

Sarah Jessica Parker, Diane von Furstenburg
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“Style.com is heading to the Middle East. The site has entered into its first licensing agreement with Nervora to launch Style.com Arabia, based in Dubai. The new site marks the first Condé Nast Publications Inc. fashion/beauty title to have a presence in both the Middle East and North America. It’s also the first time Style.com will deliver content in another language, Arabic.” [WWD]

“In a video already live on Apple’s site, Jonathan Ive explains that people love their iPhones so much that ANY changes have to be truly thought through. Really?” [CNET]

Topshop uses the power of digital and Facebook: “A camera button will sit to the right of each look as its hits the catwalk, and viewers will be able to snap a shot of it and, of course, share it. They’ll also be able to change the colors of the accessories and clothing, and pre-order the merchandise with those specifications. As a bonus, the delivery will arrive three months before it would in store. You’ll also be able to buy the makeup and music, too, so pretty much, everything but the model.” [Racked]

“With Pantone releasing its Fall 2012 Fashion Color Report, we’re feeling pretty inspired ourselves — so we turned to the color authority’s 10 trending colors for the season to see what they could they do when applied to the extensive assets from Shutterstock’s own collection.” [Shutterstock]

“Paris Hilton, Marc Jacobs and other celebs watch as Gaga slumbers away in egg/claw installation.” [NY Daily News]

“Google released a short video filmed entirely by glasses, which contain a tiny embedded camera and a small screen that displays data above the right eye. The film goes behind the scenes as models, stylists and Ms. von Fustenberg herself sashay with the Glass on.” [WSJ]

“Phone cases, not clothes, were the stars of the show on Wednesday, where models posed with iPhones dressed in glittering and brightly colored jackets by the mobile accessories maker Case-Mate. One model even wore a gown made of neon cases.” [WSJ]

Look at Anna Wintour running. [The Cut]

The best (and most ridiculous) moments of NYFW. [The Cut]

[Photo: PETER FOLEY/EPA]

What do you think?