How to Get Your Blog Noticed
By: Jennine Jacob

marketing blogging
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marketing blogging

One of the biggest questions we see over and over from bloggers is, “How do I get noticed?” Getting noticed is one of the first steps to building traffic, gaining followers and of course getting on your way to building a new career in blogging. In today’s saturated market getting noticed is a lot easier said than done. It can be frustrating when you’re doing your best, but it feels like you’re talking to an abyss of noise. Perhaps you’re doing alright, but would like to step it up to the next level. Either way, getting noticed is going to take trying new things, and it’s going to mean you’re never going to stop trying new things.

They say, create great content, but what does that mean? Great is objective, and well, quite often great content doesn’t always get noticed. Here are some tips that will help you create that “great” content and help you get noticed.

It’s Not About You (Personally)

Ask yourself this, “Why should a complete stranger care about me?” Other than general good will towards humanity, or the Good Samaritan, who wants to help if you were say being mugged on street, complete strangers have no reason to care about your personal taste. Like any relationship, you have to earn that. Readers don’t owe you anything. The reality is, it will always be this way whether you have one reader or one million.

It’s not a bad thing, actually, there is a great deal of freedom in it “not being about you.” Here you have the opportunity to create something greater than yourself. Your job as a publisher is to provide great quality content for your readers, so the readers naturally want to come. This may sound frustrating, but it actually means you will have an interesting career that will never stagnate.

Solve a Problem

People love looking for answers. It’s in our nature. The problems you solve with your blog don’t have to be the meaning of life, but you can solve problems that your readers might be having. Say you noticed comfortable shoes aren’t often very nice to look at, so you can do a post where you find shoes that are both comfortable and chic. It makes for a more compelling post than five pairs of shoes you like. Because, really, why should strangers care about what shoes you like? They want to know what’s in it for them.

Solving problems have several benefits, for your readers it adds value to their lives. For your traffic, if you solve a particularly common, yet relatively unsolved problem, it will become pillar content, content that continually draws in traffic. If your blog consistently solves problems it will make it easier to build your traffic.

If you become known for solving problems, especially niche problems, it creates a great opportunity for you to pitch yourself as an expert to other publications.

Stay Ahead of The Curve

One way to make sure you never get noticed is do what everyone else is already doing. People crave new experiences, why give them an experience they already had three years ago? When you’re looking around the niche you are trying to get noticed in, look at who the leaders are. Analyze what they are doing and figure out what you can do better. Heck look at what the leaders in the entire industry are doing, and figure out what you can do to improve on that. There is no standard that is too high, and if you work towards that, you will have a better chance of achieve that.

Engage, Engage, Engage

Leave thoughtful comments. One of the most effective blog marketing tips is to engage. Engage with your readers, thank them. Have lunch with your peers, with your heroes, with anyone. Send thank you letters to your favorite bloggers. If you’re wanting to build your presence in the blogosphere, engaging with it in a positive way will help people get to know who you are.

99% of success is just showing up, because how else are we going to find out how great your blog is?

 

Comments

  1. Avatar of immi
    IMMACULATA says:

    I am just starting out and this has been really helpful thanks a lot!

    Immy xx
    http://fabricandtea.blogspot.co.uk/

  2. Avatar of Patrinia
    Patrinia says:

    I’m not here to ask could we follow eachother. I wanted to say hi and ask you to visit my blog. Of course I’ll return the favour. I don’t like how people here ’trade followers’ because in my opinion, it ruins the original idea of followers. They should be people who like and would love to visit your blog again and again. Still, seems like nowdays people hope to get a big amount of readers and forget what blogging is about. So if you really like my blog, please follow it. I’m not sending this message to get one reader more. I’m just spreading my blog and hoping that someone, who’d like it, hasn’t discovered it yet.

    Patricia,

    coco-mocco.blogspot.com

  3. Love this article! Will absolutely put some of these practices into action. But, getting noticed is just the beginning!

    Visit http://www.aspiringsocialite.com

    -Vicky

  4. Kim Ross says:

    I have only been blogging for a mere month or so. This is great advice!!! Thank you IFB!!!!

  5. Avatar of Pinksole

    Love these tips, this community is very beneficial for any blogger looking to take their blog to the next level.
    xo
    Rachelle
    http://pinksole.com

  6. claire says:

    I love this article! getting noticed has always been such a struggle for me ever since I started my blog!
    tresclaire.blogspot.com

  7. Avatar of
    snowblackblog says:

    I found that doing a DIY is a great way ot get your blog recognised because people want to find new and cheaper alternatives to fashion and I love Honestly … WTF’s blog for that.

  8. Avatar of Lisa Sparkles

    Great article.. thanks. I just wrote a post on commenting! :D
    I really love how the blogging community works, when people really appreciate some one else’s work and don’t just follow for a follow..

    http://storysmoking.com/2012/10/15/musings-on-a-monday-comments/

  9. Avatar of CynthiaCM
    Cynthia says:

    I find that sometimes, engaging doesn’t work. I ask questions, use social media, etc, etc… and still often don’t get the kind of replies I’d like – unless it is an outfit post. What is it about outfit posts (compared to other types of posts) that get more comments?

    http://www.delectablychic.com
    http://thecloset.delectablychic.com

  10. zaiena says:

    Great insight very helpful, always good to get tips and a headups when starting up something. A little or a lot of encouragement goes a long way.

    http://www.zaiena.com

    zaiena

  11. Crystal says:

    Thank you so much for this post. I was wondering a great way to have readers for my post and then boom all of a sudden this website pops up without me even searching for it. Great idea. Thank you so much!!

  12. Very helpful! Thanks for the tips :)
    xochristinemarie.blogspot.com

  13. Avatar of NicoAssatly
    NicoAssatly says:

    I will try your advice, but I am not sure if this will be enough.

    I hope by being more active in the community will help get our name out there.

    Thank you !

    http://www.SipStyleSparkle.com
    @SipStyleSparkle

  14. Avatar of Rachel
    Rachel says:

    So helpful! I think the last part is crucial [engaging], thoughtful comments mean so much more [at least to me]…This is all very helpful, at first it is so hard to get noticed, so I love this post!

    http://www.glitzyblues.com

  15. Avatar of Thamarr Guerrier

    Great Article IFB. You are helping me create and branch out of my little world and enter this huge blogosphere confidently : )

  16. Avatar of Onianwah
    Barbara says:

    So true, so true indeed. I was in my own little world for a long time until I started engaging with my followers and those who leave comments, visiting back and leaving trails and now I have more people who appreciate the content I provide (which, might I add, is niche over here)

    Barbara
    http://barbsiesmusings.blogspot.com/
    Lagos, Nigeria

  17. Avatar of Bree
    Bree says:

    Great tips, I have been blogging for just over a year now but I am always looking for ways to improve my blog and get to be more engaging.
    http://www.theurbanumbrella.com

  18. Ana says:

    As far as being noticed is concerned, I feel both honoured and humbled that some of the people whose work I follow religiously like my work enough to follow me. I’m so thankful :) .

  19. D. says:

    Really aprecciate those tips, i’m just at the begginig! kisses and thanks for the help*

    http://coral-charm-style.blogspot.pt/

  20. Avatar of Maya
    Maya says:

    Great article! I was getting a bit frustrated over the past month that I didn’t get many extra readers but I guess I just figured out what the problem was: I wasn’t putting the word of my blog out there. Over the weekend I just MADE the time to do it and it has been enormously rewarding, I gained quite a few readers and discovered some great blogs in the process.
    It just sucks that I won’t always have the time as things will get more hectic at uni but it’s a reassuring feeling that once I do have some free time and really do the effort of putting my blog name out there that I will gain some more readers :) The one thing I never give up on is keeping up with writing quality blogposts, I guess the rest will follow in time too :)

  21. Love the tips at ifb.
    I´m a little germany fashion- and lifestyleblogger from a small town, so I have to work with all kind of tricks to get noticed.

    Greetings from germany
    Stefan aka SpeedTutorial

  22. rosemary says:

    Great article and information. I try to comment on other blogs but time is my issue as always. I have met some bloggers that once they get lots of followers, they forget the little people. I have met so many great people thru blogging and I think thanking your readers and follow bloggers you look up to is something you should practice. If what you are doing is really good, you will get noticed. Cream rises to the top.

    http://www.nycstylelittlecannoli.com/

  23. Avatar of tany
    tany says:

    Since I am just starting out in the blogging world, I think this article is very insightful and informative, It’s good to see that I am on the right track, but that is just the type of person that I am, persevering till I get where I want to be:)

    tany

    http://www.fashiondelights.net

  24. Excellent article – especially for us newbies who are desperate for traffic to get the ball rolling! If you are interested in all things horror then check it my new site which will get bigger and better.

  25. Avatar of emilyjenny
    emilyjenny says:

    I was always so apprehensive to thank my followers mainly because I believed that my real friends and family would think “Calm down you are not a celebrity” but ever since I started thanking, loving, sharing, and engaging my numbers have definitely moved up.

    So THANK YOU to all my followers, wouldn’t be blogging if it weren’t for those who love my blog.

    xo
    Emily Jenny
    http://www.stilettobeats.com
    @stilettobeatss

  26. Hrisanthis says:

    I have only been blogging for three months now, your posts are always so helpful! Thanks so much for sharing, dont know what I would have done without your site! Cheers h xx

  27. Avatar of
    Kaitlyn Collective says:

    great info! thanks ^.^

    http://www.kaitlyncollective.wordpress.com

  28. Angele Style says:

    Fashion blogs that can solve problems are GREAT! I do not mean regurgitating what all the other magazines write articles about but PERSONAL experiences about shopping, how to be creative, what kind of things to look for to set one apart, as long as it is REAL STORIES draws me in.

  29. Kirsty says:

    I now see how I need to change my blog and the goal I am trying to achieve. Thanks for the great info!

  30. Avatar of mejustbeingme23

    This was really helpful and i can’t wait to upload my newest ideas
    thanks for the help
    sweetteaandsunflowerseeds.blogspot.com
    (it’d be great if anyone could stop by and check my new blog out)

  31. Femke says:

    Great advice! I’ve had my blog for over a year and never was able to get it noticed other than my Facebook friends haha. Reading the 1. part makes me realize its too much about me and my life with my three boys and no one is going to care or have interest about reading some strangers life like many others have. What would be a good solution to change it into a blog that people will be interested in? There soooo much out there already, all the things I do too. It’s hard to find a niche and make it stand out.

  32. Rena says:

    Thank you so much for the article and tips! I just started my blog exactly 2 months ago and other than my personal facebook profile, I didn’t do anything in social media. Now I have an active twitter account and a facebook page (both for my blog – and yes, I know I’m a late bloomer). I get discouraged with my numbers, but I really enjoy blogging and social media, so I’m trying to relax and remember Rome wasn’t built in a day. (Not that I’m trying to build a Roman empire or anything….)
    xoxo,
    Rena

  33. Naomi Dudas says:

    Thank you so much for such a helpful post! I have started my blog just a couple months ago so I’m still pretty new to everything and so this was the perfect article for me:) I understand the content has to be great, wish is what makes my blog different from everyone else’s'….I also publish some of my pieces and hope that people can relate and get through their problems by my words. I hope you can read it and tell me what you think. It would mean a lot to me . I’m not asking for many followers necessarily (although it would be nice), but more so, I’d love some readers and comments. Any sign of interest would mean the world to me. This website is definitely one of the websites I will always be coming back to because of such great advice. Thank you once again.

  34. Kay Rodney says:

    I’m new to blogging and these tips are very insightful.

  35. Samantha says:

    I just discovered this website and it’s a great help for new bloggers like me.
    Keep up the great posts!

    novellaplace.blogspot.co.nz

    Samantha

  36. Avatar of Amber King
    Amber King says:

    Just started a fashion/beauty blog “FACE IT” and this is very helpful! It’s hard to be patient in the beginning and I am trying to learn how to engage readers and drive traffic up.

    http://faceitcatalog.wordpress.com

  37. Caitlin says:

    Thank you so much for the tips. Your site has been very helpful and I really appreciate it as I am just starting out and don’t really have a clue yet how to do all the social media apps. Thanks!
    Xo,
    Caitlin

  38. Jay.T says:

    Great Information, you are right , People are loving looking for answers. Solving their problems is the way to build trust in a relationship with your reader . Thanks !!!

  39. Avatar of Energiq
    Energiq says:

    I signed up here only yesterday but already found some great articles. :) Thank you for this post. There are some really useful tips. :) If you are interested, you can visit my pages. My blog is about fashion and I present there my personal style, how I combine individual pieces. I had an opportunity to work as a stylist few weeks ago and posted a video about it so you can watch it and tell me how did you like it :) )
    Have a nice day and good luck with your blogs :) ))

    http://www.energiq.blogspot.com

  40. Masego says:

    Looking forward to putting these tips to good use, thanks

  41. Tobi says:

    I love this advice it is a definite use

  42. Kara says:

    This was inspirational, thanks for the tips!

  43. Avatar of Nadya Helena
    Nadya Helena says:

    I’m a newbie in this whole blogging business, and being a blogger outside the Stated definitely has its challenges. This articles has helped a lot, yes I do agree that engaging and solving problems are so important. Sometimes people don’t realize that everything is not about them and they get frustrated when people don’t notice “them”, while in truth it’s just about content, content, and content. Thank you so much for this article!

  44. Kat Lukova says:

    Thank you greatly for the tips!! I am a very novice blogger so I have much to learn. I am a teen that just speaks her mind and that is what I blog about. Come check out my blog, if you are interested!

    kataroni.blogspot.com

  45. Avatar of Kirsten Encluna

    I think this is effective… thank you for this :) ))

  46. Tejmgas says:

    Thanks for the great article. I think engaging is probably the most important out of those but its also essentially to be unique in what you write.
    If you want some good sports articles and are a sports fan of any country check out my blog
    http://anotherasianunitedfan.wordpress.com/

  47. Great post – I’ve just moved to a self-hosted site and I’m having to start from scratch in terms of getting my followers back up (and my hits!)

    This has focused me and reminded me that if I can do it once, I can do it again!

  48. R.J. King says:

    Great advice.

    I’m just starting out and this article was very helpful. It does seem like a nearly impossible task to really stand out when there are so many blogs out there.

  49. Anthony says:

    Hey! thanks for this its actually helped!
    I have a couple blogs that i could really use some help getting started.
    A lets play blog: http://doubleshotofxtcplay.blogspot.com/
    and a lifestyle and other tips kinda blog: http://re-enhanceyourlife.blogspot.com/
    Honestly anyone that comes across this i would love for you to check either one out

  50. Alexandra says:

    Hello. I just launched my blog a couple of weeks ago. http://www.travelpumps.com I’ve been following IFB for a while now and it has helped and inspired me a great deal. Even though my blog doesn’t focus solely on fashion, IFB has so much material to help all bloggers who want to succeed.
    So thank you. I’ll keep reading, learning and growing as I move forward.

    Cheers,
    Alexandra

  51. Dina says:

    I’m trying to start up an audience for my site, and I think you have some good information. Another thing I do is use social bookmarking sites like Stumbleupon. It’s been pretty helpful and I’ve just started a few days ago. I have a real simple topic, I just photoshop mustaches onto celebrities for fun :) I’m doing this as a project to observe how information and ideas spread on the internet. It’s really cool to see trends and learn about SEO.

    If you have time, take a look :)
    http://celebritieswithmustaches.blogspot.com/2012/12/nina-dobrev.html

  52. Tesle Telan says:

    Thank you for this! :-) xoxo

  53. Erin says:

    Thanks for this. I always find myself looking up this information that I already kind of know, but this article has put a different perspective on things. Quite helpful.

  54. Sarah says:

    This post helps a lot! At the same time though, I feel like what big bloggers do is easier for them because blogging is their full time career now. A lot off blogs I have seen are other teenagers who don’t have a world of time to blog. But nevertheless, great tips!

  55. Visit my blog! :) loiscezca.blogspot.com

  56. Casey says:

    Awesome post! I learned two things today
    1. I’m very diligent at reading blogs daily but forget to give feedback

    2. I’m not going to gain any readers if my blog’s focus and title isn’t consistent.

    I’m just getting started and can’t seem to stick with a title. I’ll pick one, like it one week and a few weeks later I find it ridiculously lame… Any advice for picking the perfect title?

  57. Gout Dad says:

    This page had some good advice. As a new blogger it is always nice to get advice from whoever is willing to give it.

  58. Lan says:

    I just started my blog! So check me out, tell your friends, tell your family, and especially tell your friends and families who are bride to bes! <3

  59. The whole site is so helpful! I searched a long time on the web but nobody could answer my question (I am a blogger newbie). But this articles are so informative! Thank you.
    Love
    GretchenvonDüsterwald

  60. Noilyn Saray says:

    Thank you for your article. I just got started myself and I am very exited about my blog. Definitely want to get noticed. Sharing knowledge and solutions is a passion of mine so I decided why not do it in a blog? I’m always doing it by word of mouth. It’s just a fun experience.
    Thank you for all the advice, will put it into practice.
    Noilyn Saray

  61. Waterbear says:

    Some great tips for a recent blogger.
    If anyone’s interested in fantasy books then give my blog a look.

    http://fantasy-muse.blogspot.co.uk/

  62. Christine says:

    check out my newly established blog :)
    modyouth.blogspot.com

  63. Just moved blog sites, thanks for the info!

  64. Thanks for the info! I just moved to a new site, check out my random adventures as a “yovo” in Africa!

  65. This is very helpful – I’m going to try some of these things out! Pretty excited about it actually!

  66. Phoebe Watkins says:

    Just getting into blogging, so this advice was great :)

    http://phlerbler.blogspot.co.uk/

  67. This is great! I just started my fashion blog a few weeks ago, after being told I needed to start one by friends and it’s been such a great experience and so much fun for me, but I wanted to be able to share it with everyone else. This helped so much!

    blondeur.com

  68. Olivia says:

    very helpful! as i have just started out!
    please check mine out
    oliviadarcie.blogspot.com

  69. Sameeyn says:

    These are great tips!
    I just started my blog out earlier this month , I’d appreciate feedback and how I can improve!
    sameeyn.blogspot.com

  70. ErinChu says:

    Really helpful article! especially for new bloggers like me!

    please check out my new blog: viralcafeaulait.blogspot.co.uk

  71. Noor says:

    Great tips thank you.

  72. Nina says:

    Great advice! It’ll help for the new fashion blog I’ve started.

    http://stylaholics.blogspot.com/

  73. Rhea says:

    I love the article, it’s helping!

    Check out my fashion blog :)

  74. Rayna says:

    Hey! Just started my fashion blog. Really helpful tips!
    You can find me at prettylittleglamourgirl.blogspot.com

  75. Mon says:

    Great advice to give to aspiring bloggers.
    I’m loving everyones links to their blogs, I’m checking them all out.

    Give mine a look too, lets all blog-love eachother!
    http://www.monsemble.ca

  76. Caz Dorning says:

    Great advice, great blog, inspiration to other bloggers :)

  77. Hiya
    I’ve been trying to get my fashion blog noticed for a while now, feedback would be great or a wee like on Facebook or follow on bloglovin.
    this post was really helpful.
    cheers

  78. Rita says:

    Hi thank you for the great tips. Please take a look at my blog :)

    Ritahanna24.blogspot.ca

  79. Taryn says:

    This was very helpful thank you! Please feel free to check out my blog about street style and urban trends! http://www.velvetsugar.blospot.com

  80. Zainab says:

    Hello,

    I am commenting on this particular post but I feel like my comment is applicable to this blog as a whole. I really enjoy how you try to really dig deep to find a solution or advice for your readers. The casual way of writing adds on to that one-on-one experience! Keep up the great work :)

    http://www.theregalia.wordpress.com

  81. Thanks for the great tips.

  82. dan says:

    great article, but scrolling down afterwards to the comments section, all I see is females. Am I the only male in this entire forum. How did I end up here, it’s like I’ve stumbled into a strange universe where I’m the sole survivor

  83. Alexius says:

    amazing advice for bloggers like me who are just starting out! thanks for the great article.

  84. Olivia says:

    This has really helped me! I have just started out my own blog and would appreciate it if you could check it out! http://euphoricstyling.weebly.com/

  85. Arta says:

    This is a great article, it has inspired me to try and stand out to do something different rather doing what everyone else was doing 3 years ago. I’ll definitely give it a think to stand out! Thank you. Check out my blog so far (only started last week) http://www.artawears.blogspot.co.uk

  86. Bhavika says:

    This is great! Check out my blog on Fashion, Lifestyle, Food and Beauty http://www.bhavikatanna.blogspot.co.uk

    Thank you x

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