Stylish & Savvy

Tag Archive for ‘business’

How to Create Your Media Kit

This is the year you’ve decided to get serious about monetizing your blog. Whether it be for banner ads, video ads, sponsored posts, text links, giveaways, etc, chances are if you’re working with a company, they will want certain information about your blog. What kind of information? Traffic does help, but companies also look at [...]

Sharing Your Secrets?

Post by  Queen Bee
We all have secrets…secrets that we pinky swear we won’t share, secrets we never share at all.   But what about trade secrets?  Those aren’t just any old secret.  They are secrets with actual monetary worth.
If you’ve never heard of a trade secret, it is something you own and can sell [...]

Tips from a Fashion Week First Timer

by Gemma Seager/ Retro Chick
Fashion Blogs are gaining increasing amounts of recognition and acceptance and many Fashion Bloggers are making the most of it and grabbing those media credentials with both hands. This means that a lot of us are finding ourselves, for the first time, with Press Accreditation, and the opportunity to cover Fashion [...]

When should you start charging money for your blogging experience?

Blogging is a tough business. There are no real clear business models out there to make money (yet) and we’re all experimenting trying to figure out what works. What worked a few years ago, like banner ads and affiliate marketing are on their way out. Many bloggers (myself included) struggle with trying to find out [...]

What Do Companies Look For In a Blog?

While only you can measure your own blogging success, sometimes a different perspective can help you set your own goals.
PR and fashion companies have started to look to blogs to disperse content about their clients and labels, the advantage to this often comes in the form of pitches. While some bloggers look at pitches as [...]

Defining & Publicizing Your Blog’s Advertising Policy

This post is by the lovely Ashe Mischief of Dramatis Personae.
Why Should I Define An Advertising Policy For My Blog?
There comes a time in every blogger’s life when they start getting approached for various advertising and monetizing opportunities by marketing and pr companies. My first one was a jewelry company wanting to purchase [...]

The Recession Effect on Bloggers’ Business

Last week I posed the question, How had the recession affected your blog? While I anticipated a wide variety of responses, I was quite intrigued to hear from the bloggers who make a living with their blogs and to hear how it’s impacted them. With all the doom and gloom we hear about in the [...]

Beyond Boundaries: IFB to speak at conference

Thanks to the lovley people at FashionFreax and E.Factor, next week I will be on the panel at a conference in Berlin about working in a world without geographic boundaries. Though IFB is in English, our community is strongly international, and to be honest, I didn’t really think that was special as I always thought [...]

FTC plans to crack down blogger freebies…and what that means to you.

With the rise in power of blogs, also comes responsibility. By late summer, the Federal Trade Commission (FTC) plans start monitoring blogs for non-disclosure of free products, sponsored posts and affiliate links. Since the rise in popularity of using blogs to research products, many readers have been unclear or even unsuspecting that the blogger may [...]

Giveaways with Style

Post by the lovely Lauren from A Typical Atypical, image by Migraine Chick
Blog giveaways are a huge phenomenon. They have seem to have sprung out of nowhere, and have done so for many reasons. They raise your hits, they attract attention, they encourage commenting. They can even be used to attract subscribers and reinforce your [...]