How to do good blog interviews


This post is by the lovely Mademoiselle Robot,when you're done reading this post, stop by her lovely personal style blog.

I decided a few months ago to start interviewing artists, designers & other bloggers for my site. I have worked as a journalist for a while, so interviewing became something I do on autopilot.
Recently, I have seen a lot of people wondering how to get interviews & how to approach people they want to interview. Here are some tips you can follow if you want to start doing interviews on your blog:


❤ Find good questions
A lot of interviews feature the same questions, and guess what? People get incredibly bored answering the same questions all the time. While you are writing your questions, take the time to wonder if you have ever seen them somewhere else. If you have, cross them out & start again. Don't get carried away asking only silly questions though, as the content of the interview will suffer too.

❤ Frequency of posting
If you are going to publish interviews regularly, do it according to your usual publishing routine. If you post once a day or more, you can publish one interview a week. If you post less often, you might want to make sure your blog doesn't become a collection of interviews, without much of your own input.

❤ Find an editorial direction
If you are going to post regular interviews, choose whether you want them to have similar or different questions, if you think you will end up compiling them, or use them to predict trends to come.

Finding & asking people

❤ Friends
If you have friends whose work you admire, ask them! They will be happy to help & get a bit of publicity for their stuff. Also, it means that when you start asking people you don't know, you actually have something to show that will help convince them they just HAVE to answer your questions.

❤ People you really like
It will be easier to ask someone when you really know & like their work. You will come across as super enthusiastic and that works most of the time.

❤ Draft an email
Write a really good introduction email. You will be able to send the same to everyone you want to interview & it will be ready whenever you come across someone new. Remember you only have one chance to make a first impression, so be yourself and rock their socks!

My last advice and possibly the most important is to be polite. I know it might seem stupid to list this here, but you would be surprised by how many messages I receive asking me for various things that are really rude & demanding. It generally puts me right off. So listen to your mamma, say “please”, “thank you” & pay some respect!

❤ Mention the interview

If someone is interested enough in your work to interview you, be nice & mention the interview in one of your posts. Just a mention is enough, you don't need to go on about it or write a whole post. People who read your blog or like your work might be interested in what you have to say in a different context & the person who wrote the interview will be happy to see it mentioned.

This post is by the lovely Mademoiselle Robot, and the Illustration by Lady Orlando,

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21 Responses

  1. Freya

    Such an informative post! I have done a couple of interviews before and finding interesting questions is my problem. I’m planning to do more for one of my blogs.

    Mademoiselle Robot has a lovely blog too. 🙂

  2. Vanda

    Mlle. Robot was a wonderful, wonderful interviewer (and lovely and gorgeous, but everyone already knows that!)

    Great post!

  3. Ashe Mischief

    Lovely post, honey! I’ve talked to a few people about doing interviews, but my biggest problem is coming up with those questions! Because who WANTS to ask the same questions over and over again?

  4. MizzJ

    Thanks for this post! It has some good tips in here for those of us who want to bring interviews in as part of our blog content. I’ve always wanted to do interviews and have always been too afraid to ask! Maybe now I’ll finally get up the guts.

  5. Elana

    Thank your for addressing this topic. I think it’s easy to throw a bunch of questions together for a source to answer, but GOOD, relevant, and interesting questions are another story.


  6. Aly

    Wow I thought I was the only person who find the same interview questions, boring 🙂 … I have been wondering myself about it, “how to make interviews for blogs that don’t look boring’ 🙂 I guess we need talent for everything haha!! thanks, have a great day!! 🙂

  7. Jennine

    yeah… sometimes interviews can be a little tedious for various reasons… pull out quotes do help… making the more scanable, and giving the readers a reason to stop and give the interview more time.

  8. garcia


    A very smart and diplomatic answer. It is really appreciable and generous


    cv and interviews

  9. Elkie

    Thank you for this informative post! I am new at blogging and appreciate any tips that can help make my blog successful. I will be sure to apply your advice to my interviewing skills. Btw, Great blog!
    .-= Elkie´s last blog ..Creative Inspiration for the day: Dsenyo =-.

  10. Fashion


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    10 Reasons to do Blog Interviews
    Posted on 23 January 2008 by Brian Wallace (15)

    Blog Interviews

    As you probably noticed, I am a big fan of interviewing others on my blog.

    And why not? Aside from the fact that I get to exchange ideas with brilliant people, it gives the blog a different, more conversational flavor. Here are 10 reasons why you should think about doing blog interviews, too:

    1 – Mix things up. It is difficult to be a news beacon, constantly finding the latest of what’s going on before others. Even if you’re great at it, you have to sleep sometime. Someone else may have the inside scoop.

    2 – Create a real conversation. Some of the top diggers have done a good job of every post being a conversation in their weekly podcast, the Drill down. They make a point to have regular guests as well. Social Blend does a fine job of this as well.

    3 – Paid reviews seem cheap. It comes off as more believable to have an interview over a paid review any day.

    4 – Interviewing will get you links. You’ll get links from the interviewee at a minimum, potentially along with part of their audience as well.

    5 – Other people will get the idea and interview you. Since you will now serve as a forum for others to get noticed, people will want to interview or quote you as well.

    6 – Become an influencer. If you interview a software company, you should be on their list of private beta testers. This will allow you to get a head start in the next new new thing.

    7 – Bring in a new discipline of expertise. No matter what your blog focus is, you can bring in folks from all sorts of disciplines. Squareoak had a good example of this recently, considering that they write a social media blog and interviewed an economist.

    8 – Freeze writer’s block in its tracks. Can’t think of anything meaningful to blog about? A good back and forth interview will not only produce a sweet piece of content (the interview itself), but will also get you thinking about follow up questions and new post ideas.

    9 – Beef up your journalism skills. Show the world that you are more than a borderline crazy person / ranter with some solid journalism skills. Doing some background on the interviewee and verifying sources goes a long way, and shows that you know your stuff.

    10 – It helps you get new gigs. Regularly doing interviews brings such a fresh source of content that you will reach your blog goals more easily, be it RSS subscribers, consulting, or new blogging gigs.

    .-= Fashion´s last blog ..Diamond Bracelet -A Fashion Statement Of Today =-.

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    I am very thankful to this topic because it really gives great information *.;

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