They can be a lot of work, and at times quite political…
Some blogs have extensive lists of all kinds of blogs all over the globe. Some blogs have just a few neatly tucked away. Some blogs don't have them at all and it seems that blogrolls loosing their popularity amongst more prominent bloggers…
However, time and time again, I've heard people tell me that they found me through someone's blogroll. And I can't help but to think of all the blogs I found through other people's blogrolls. In fact, when I am looking for quality blogs, the first thing I do (after reading their content) is click through their blogroll.
There are blogs that are immensely popular, and don't have blog rolls… there are ones that do, like Style Bubble and the old Style Bytes that took the time to add blogs. Their great content was enough to keep you coming back, but in a way, I think the fact that they were so open to adding new blogs is ONE of the things that made a more loyal community, I mean just look at the out pour of concern when StyleBytes went MIA.
I'm not saying that you should expect everyone you link to to return the favor, but on the other hand, if a blog includes you on their list, does that affect how you feel about them? If someone pays you a compliment, are you more apt to like them? If you reach out to someone, and they ignore you, are you still willing to be loyal to them?
This morning I asked this question on Twitter:
If a blogger won't add you to their blogroll, would you still read their blog/link/comment/subscribe? How important is it to you?
I also got some interesting comments on Facebook:
Would these thoughts change the way you build your community?
So, instead of asking how you keep your own blog roll… I'd like to turn this around and ask… how you feel when you are included on other people's blogs? And when you're not? Are you as likely to read, comment, link to them?