This post is written by Jordana of Clutch 22, a personal style, DIY and shopping blog. November marks the 1 year anniversary for Clutch 22… and we were lucky enough for Jordana to share with us some of the tech tips that has helped her blog grow.
Chic Geek: Best Tech for Fashion Bloggers
As technology plays a bigger role in our day to day lives, we all have to be a little geeky to keep up with the game, especially bloggers. Fashion bloggers in particular manage everything from simple photo editing and uploading to mobile posts and even web design.
Thankfully, new technologies are continuing to emerge designed to simplify and enhance our digital lives. So what kinds of gadgets should we carry in our handbags, what software should we have on our computers and where is a good place to host a fashion blog? Here are some helpful tools to ease your fashion blogging experiences:
❤ Photos and more…
Canon PowerShot SD880 IS Digital Camera
I recently tested the Canon SD880 IS against my older Canon SD30 that I got a few years ago and the difference is insane! With 10.0 megapixels, the clarity is incredibly realistic – enough to show important details in outfit photos that my 5.0 megapixel camera is unable to capture! It also takes great video, which is important considering the increasing amount of video content appearing on blogs.
Here’s the crazy part—the new SD880 retails for about $300 and my old Canon cost $400 three years ago. It’s at the top of my wish list for this holiday season.
Visit Canon’s website for more information.
InfranView is one of the easiest photo editing tools available, and it’s free. If you take a lot of photos for your blog, it’s especially helpful for resizing, color/brightness editing and converting to different file types like jpeg. Want to know a secret? To make my personal style photos pop more from the page, I use it to tweak the brightness and contrast levels.
Read more about the features and download for free at: www.irfanview.com.
❤ Mobile Phones
Apple iPhone AT&T
First of all, it’s sexy and as style bloggers, form factor is very important. Even beyond its sleek and shiny appearance, the iPhone is one of the most genius gadgets I’ve ever seen.
The applications are not only entertaining (think Wii style bowling, but don’t let go of your phone…oops!), but very useful. For example, if you run your blog on WordPress, there is an application that allows you to manage your blog straight from your iPhone. Talk about a perfect solution for serial multi taskers, which so many of us are.
Go to your nearest Apple store for more info or read about it at: www.apple.com/iphone.
The T-Mobile G1 (manufactured by HTC) is the only device to offer a touch screen, a full QWERTY (aka top left letters on the keyboard) and a track ball for easy navigation. Though the design is fairly simple, the keyboard really comes in handy for doing email blog posts via your phone.
Similar to the iPhone, the G1 offers multiple applications at your fingertips. One in particular is Shop Savvy, which allows you to scan a barcode and find web/local prices on the product with the touch of your phone's screen. For fashion bloggers who are frugal with their purchases, this takes comparison shopping to a whole new level.
Visit www.t-mobileg1.com for additional info.
❤ Blogging and more…
There are plenty of options available when it comes to hosting your blog. Platforms (e.g. Blogger, Typepad, WordPress) are a good route if you’re going for simplicity and cost-effectiveness (aka easy and free).
OnSugar is a new platform recently launched by Brian Sugar of the ever popular Sugar Empire (FabSugar, PopSugar, GeekSugar, etc). With a motto of “sweet and simple publishing,” it’s a great place to host your blog as they’ve designed features that particularly appeal to the needs of fashion/style bloggers including:
- Create visuals and interactive content such as galleries, spreads, polls and quizzes
- Easy affiliate marketing with ShopSense – get paid when readers shop from your blog
- Free access to Getty photos
- Find and follow your favorite blogs
Get started at: www.onsugar.com.
Aside from being a great way to draw additional traction for your blog posts, Twitter is an excellent source for finding new content ideas, not to mention networking. A lot of PR people use it to get the word out – so much better than email blasts because they only have 140 characters to make their point.
Want to join the action? Follow these IFBers who are already on Twitter:
The Coveted (IFB Founder) ❤ Annie Spandex ❤ Clutch 22 (that’s me!) ❤ eye4style ❤ Mademoiselle Robot ❤ Second City Style ❤ Style Bubble ❤ Style IT ❤ Style Salvage ❤ Technology Starlet ❤ PR Couture ❤ Dramatis Personae ❤ Style Rookie ❤ Market Publique ❤AllICblog ❤ The Sunday Best ❤ Gala Darling ❤ Tres Plus Cool ❤ Style Alchemy ❤ Style Discovery ❤ WB Jewelry ❤ PrincessPoochie ❤ Agent Lover
(note from IFB: This list is by no means a complete list… it's merely a few members)
Polyvore is a really cool site for creating visuals and collages to use in your blog posts. You can download a tool at the top of your browser that enables you to easily add products to the database. In other words, if you’re shopping online at Topshop and see something you like, all you have to do is click the “clip to Polyvore” button at the top of your browser and it’s automatically saved to your items without taking you to a new website.
Once you’re ready to make a set, go to Polyvore.com and log in. From there, you can drag and drop images from the database into a collage. On top of that, Polyvore stores URLs for all the products saved to the database which makes it easy for photo crediting. Here’s an example of a set I made a few months back inspired by Hermione from Harry Potter:
There are so many more helpful products and websites that could be listed above, but these are a good start to get you in touch with your inner chic geek. What types of technologies do you use the most for your blog? Care to share?