Recently I offered Simple SEO Tips for Beginners, and this week I wanted to focus on optimizing it more for WordPress. While WordPress is an optimized for SEO system, there are still ways you can utilize it to its best abilities. In this post, I want to talk about an awesome plugin that you should have installed if you're on WordPress, the All in One SEO.
The All in One SEO plugin adds, to each post, the following drop menu. In it, you'll find the following categories:
Title: this is how your post shows up in search results– it's essentially re-naming your posts so that it has an SEO rich title filled with keywords.
Description: The first few lines of your content will come up, but you can change it to make it SEO rich. Google only uses the first 150 characters– so make them count!
Keywords: a way to put in more diverse keywords and synonyms than your post may actually use in the post. It's great to fill it with synonyms and alternate phrases. You can also use something like Google Analytics to figure out which keywords are driving traffic to your site, and use them in appropriate posts.
It also does things like:
- Generate meta tags on the posts automatically
- Automatically optimizes your titles for search engines
- You can override titles and set META description and any META keywords you want.
Hint: If you're on the Thesis theme, which I see more and more fashion bloggers using, there's no need to use this plugin! Rather, use the Thesis provided function. If you look below, you'll notice that it's nearly identical to the All in One SEO one above.