5 Tips for maximizing your #IFBcon Experience

Photo by: Monica Shulman


You’re going to the IFB conference, hooray!  The moment you’ve been waiting for to soak up some blog knowledge and put it to practice. So how do you get the most out of your experience? Besides the obvious which would be watching the panels, observing and taking notes…. WORK THE ROOM. I know it can be difficult and even intimidating to approach people, but c’mon you’re already there. Make the most of it! You never know who you’re going to meet. Fellow fashion bloggers, PR people, editors, etc…they’ll all be floating around the room, chit chatting with the potential to be your future acquaintance and perhaps even friend. If you haven’t already, you can start by checking out this post I wrote a few months ago called “How to Break the Ice at Events”.


However, breaking the ice isn’t the only way to get the most out of your experience at the IFB conference. Below, find a few tips I thought you might find useful.



5 Tips for maximizing your IFBcon Experience:


  • Have Your Business Cards: This is something I shouldn’t even have to remind you! Business cards are an essential, especially if you want to come off as a professional. Make sure you have a nice layout. I don’t suggest you have too much going on “but to each her own.”  Have your phone number, email, URL, Twitter handle, and if you want to get fancy, you could even have a QR code on it.
  • Make Sure You Have Your Supplies: Do yourself a favor and have everything ready the night before. Cameras, cell phones, chargers. Here’s a recent IFB post with some ideas on what you might want to bring.
  • Take Advantage of the Breaks: Mingle as much as you can in between each of the panel discussions.  There’s also an hour break for lunch but eating can wait right? I kid, I kid. After you eat, make sure to walk around and talk to everyone. Don’t be shy, I don’t think they bite. Also, a good idea is to check the IFB hashtag #IFBcon. Start following people and talk to them! Does someone tweeting catch your attention? Tweet at them to meet you somewhere. Network as much as you can!
  • Have Questions Ready for the Panels: There will time for Q&A after each of the panel discussions. You already know who is speaking and the topics, if you don’t check here. Have something ready ahead of time so you don’t blank out. It would be an efficient way to get useful information.
  • Follow up: This is one of the most important that way too many people forget. So you have a stack full of business cards and you go home and throw them on your desk…. REALLY? Please don’t. Get to emailing! “Nice meeting you, let’s chat sometime.” Build relationships.


I hope you found these useful! Let me know if I missed anything. Feel free to add your own suggestions in the comment box.



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3 Responses

  1. Erin

    So funny, I did a post on this same topic on the same day! I’m so excited to make it this year! My friend and I will be taking the train up from Baltimore that morning. : )