If ever there were a fashion niche blog with a special, and very specific aesthetic; it would be Advanced Style. Ari Seth Cohen's brilliant blog captures the unique character and style of women (and men) over sixty. He also includes videos and other special features that highlight the wisdom and sartorial flare of a demographic fashion often overlooks. We interviewed Ari to find out what's coming up next for him and pick his brain for advice for bloggers.
Tell us a little bit about Advanced Style?
Advanced Style is a street style blog dedicated to featuring the sartorial savvy of stylish seniors. It is a forum for sharing the insight and wisdom that come with age and experience.
How do you monetize Advanced Style?
I monetize Advanced Style through my partnership with AOL's Stylelist network. The blog also serves as a resume for my creative work and has allowed me the opportunity to take freelance writing, photography, and production projects.
How has blogging affected your career?
I always wanted to do something creative and I used Advanced Style as a means to develop my writing and and photography skills. What started out as a hobby has led to me to be able to be work full time on creative projects. Blogging has given me the platform to share my work and passion.
What are you working on now?
I am working on my book with PowerHouse, which will be out next Spring, but can be preordered on Amazon. I am also developing some products related to Advanced Style and have some exciting creative projects in the works as well. I have to shoot almost everyday to keep the blog up, so that is still a full time commitment.
What is the most important advice you would give to aspiring bloggers?
Create a community and have a strong voice. People will respond to a genuine and unique point of view. Don't be afraid to take inspiration from other people, but make sure you stay true to yourself. Use blogging as a means to communicate with a wide network of people who share your same interests.Most importantly develop and create great content and you will always have an audience.
You can follow Ari on Twitter here.