Tell us a little about Grease & Glamour?
Grease & Glamour started as a personal style blog in 2009 while I was still in college. I moved to New York City and that's when it really started taking off. It's changed so much since then, and it's still constantly evolving, but now I showcase my style (and others' a.k.a. my style contributors) through the eyes of ‘Grease‘ and ‘Glamour‘ – two polar opposite worlds that embody fashion, and most importantly – NYC culture!
How do you monotize Grease & Glamour?
A blog shouldn't be an end-all, be-all. Just like Twitter/Facebook, a blog is a channel. If you want to make money, your blog should lead back to something that has a business model. Are you a stylist? Owner of an online boutique? Designer? Photographer? Journalist? Find out what it is that you can do to not only monetize your blog, but provide you with the building blocks of an actual career.
What roll does social media play in your blogging life?
Social media is my every day, all day – it's such a huge part of blogging, since everything in the digital space is interconnected. It provides much more value for me now that I have a blog. I'm not just using it as an emotional outlet – I'm actually using it to drive people somewhere.
How has blogging effected your career?
Blogging has served as proof. In this day and age, talk is even cheaper than it used to be. It's tough to meet people and be taken seriously if you don't have anything to show for what you're saying. My blog allows people to see my skills and passions, without me having to explain any of it all. It's brought me more business, insight and respect than I could have ever imagined! Not to mention the community and friends! I've met so many great people while blogging – people who share the same interests and passions as I do – and that's amazing.
What is the most important advice you would give to aspiring bloggers?
Keep going. Stay different. Educate yourself in the digital space. Explore social communities. Be patient. Trust your opinion. Find a mentor. Never stop dreaming. Don't be scared to email or walk up to people “bigger” than you. If they don't reply, make sure you make them regret that one day. Remember why you started this and stay motivated!
You can follow Jinna on Twitter here.