Altitude Design Summit Brings Out Bloggers

The third annual Altitude Design Summit took over Salt Lake City, Utah over the week of January 18th. The summit brings together bloggers and industry mavens interested in lifestyle, food, interior design, fashion and beyond for a 3-day event centered around learning, networking, and sharing ideas.

This year's summit featured a panel specially geared towards fashion bloggers, “Runway + Street Style: Fashion Blogging 101,” and it's panelists included some of IFB's favorites like Gala Darling, Jessie Artigue of Style & Pepper, and Jessica Quirk of What I Wore.

To get the inside scoop on the highlights of this year's summit, IFB caught up with first-time attendee and panelist Jessie as well as first-time attendee Kris Schoels from the darling blog, Young, Married, Chic.



From Jessie…


Victoria from SFgirlbybay said at the very first panel, “We as human beings are hard-wired to share things with one another, and how our many different social media channels allow us to do so with people who get us.” I think this is especially true fro style bloggers and creative entrepreneurs, and it makes me realize how important our community is here at IFB.

My favorite and most encouraging moment from the conference was when panelist Liz Stanley of Say Yes to Hoboken said, “Figure out what you love, and do what you can to jump in with both feet, but figure out where you want to land first.”

At the branding round table we learned that we should figure out WHO we are writing to (yes, identify and actual person or just make one up) and WHAT our blog is trying to communicate, and then ONLY post things that apply to both in order to keep/create a recognizable brand and corresponding content.


From Kris…


I think the overall topic that was most helpful to me was really just listening to other, very established, bloggers speak. It's nice to know that everyone starts off in the same way- blogging in pajamas and hoping that someone besides your mom is reading your site. The biggest thing that I took away from Alt is that you have to really go for it and not be scared to put yourself out there. The best thing, for me, about Alt was meeting some insanely talented women. It's crazy, the power of the blogging world! I would suggest that anyone looking to learn from some highly creative people should come to Alt,  and I mean all bloggers – big or small!


Don't forget! IFB's own (very exciting) conference is coming up in less than two weeks – so scoop up a ticket right now!


[images via the Alt Summit Flick stream and Style & Pepper.]


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3 Responses

  1. Erin

    My interest in design started early last year, and I thought ALT would be fantastic to attend. I definitely plan on making it in ’12. Great article!