Fashion Blogger News Round Up: Content Marketing For Brands, Are They Doing It Right?

Get your daily dose of what’s going on in fashion news today here in the fashion blogger news round up.

  • Brands, more and more, are becoming their own publishers to stay ahead of the competition. The question remains: Are they doing it right? [Guardian]
  • Tavi Gevinson’s along with Alexa Chung, Lena Dunham, Leith Clark, Karen Elson and many more, lip sync to “You Don't Own Me” in a women's rights presidential election PSA. [Fashionista]
  • Is Lindsay Lohan flip-flopping on her Romney endorsement? [The Cut]
  • Surprise, surprise. There's still a ton of underage models in your favorite glossies. [R29]
  • Who is each new Taylor Swift song about? Find out here. [Vulture]
  • Snapette, a location-based social shop, taps Emma Roberts. [WWD]
  • An interview with Bruno Pavlovsky, the President of Fashion at Chanel. [BoF]
  • Can Digg get it's mojo back? [AdWeek]
  • “Rent the Runway launched a second way to judge dresses online (besides the normal model-centric product pics): Based on other users' similar body types culled from pictures that they send in.” [Racked]

[Lena Dunham features in Asos November 2012 magazine. Source: asos.com]

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