The term “self satisfaction” can have a pretty biting connotation, I know. However, I think it's something that we all go through, at any stage of blogging, and that's what complacency is. You start going, you get to a certain place with your site and you think, “Well, this works, so I'll just keep doing what I'm doing.”
Complacency is easy, but it's also dangerous. When you feel like you're at a plateau, you're just cruising right? Smooth sailing, easy breezy. Comfortable.
How about this though: no one ever won a gold medal when they were feeling comfortable, did they?!
Outside your comfort zone, when you're huffing and puffing, exhausted, over-exerted utterly out of your element, that's when the brilliance comes. In this way, blogging and sports are somewhat similar. To take your business, your creativity and your site to the next level, you have to gear up and kick yourself into gear.
How you invigorate yourself and snap out of your complacent state is up to you, but here are a few ideas:
- Create a vision board of your goals and keep it in sight always, to remind you of where you're headed.
- Set up meetings, lunches and coffee dates with people you admire, especially ones you don't know yet. Ask them questions, take notes and let their success inspire your own.
- Take a step back. Especially over the holidays, give yourself time to rest, gather your strength and come out swinging in 2013!