6 Misnomers About Fashion Bloggers


I wrote a post several months ago about why I don't like being called a blogger, which many members of the community seem to be in agreement about, since it's largely based upon misconceptions of what a blogger actually does. In receiving pitches, working on various projects and campaigns with publicists, and generally speaking to people outside of the industry, I've begun to realize that there are mass generalizations, which can even be considered stereotypes, about bloggers that are certainly untrue. I've polled some fellow bloggers to see what irks them when it comes to grouping us into one big bunch; sure, we've got a wide range of merits and skills, but that doesn't mean that we all possess the exact same qualities and interests too.

Danielle Melnyczenko, Danimezza

What bloggers do is REALLY easy; they just go to parties, and get cool gifts.
Dani says, “Bloggers don't just attend fancy events and roll around in free products. We work hard, hustle hard and at the end of the day ‘stuff' doesn't pay your rent but being professional, putting yourself out there and being a nice person will. “

Marina Klimasiewfski, Makeup Loves Me

We know are tech-savvy/know how write code
Marina says, “Many bloggers are up on the latest technology — but some of us just blog on topic we are passionate about (in my case beauty!) and struggle to design our sites and keep up with the newest social media.”

Kristin Booker, Fashion. Style. Beauty
 “We're not professional writers or experts.
Kristin says, “I always find this comment dismissive and unnecessary. Not only have a good number of us come from major publications, but many of us STILL contribute to major publications as freelancers on a regular basis. Some of us also come from the industries we cover, so we're quite formidable content experts.”
We're all good at DIY.
Kristin says,  “Creative, yes, but the skill of looking at mere paper and gems and seeing a runway-worthy necklace in your mind's eye is not widely shared. I can make cutoffs and my own pasta. That's about as far as I go.”
Ashley Robison, Dramatis Personae
We all love to do outfit photos.
Ashley says, “I always feel obligated to do outfit photos, and feel really awkward doing them though, and resent when I “have” to do them… I'd rather do then for fun or when the mood hits!”
We're just in it for the free stuff & money.
Ashley says, “Fact: there are a lot of bloggers who DO get into it for those reasons, but you can always tell. For many bloggers, earning money or receiving gifted items is just a perk. Most of us are in it because we're excited about the topic, and the fact we have made it to a point where we are offered money or free products means that our hard work has value to someone else.  For me, it has always felt similarly to when I was exploring photography and someone wanted to buy a print: it meant that my hobby had meaning and impact on someone other than myself.”


Which blogger misnomer have you experienced?

[Image Credit: Shutterstock.com]

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About The Author

Blogging at her site Fashion Pulse Daily since 2008 and working on fashion's editorial side since 2003 has lent Julia the acumen to think creatively and endure in the colliding worlds of blogging, fashion and beauty. New York City is her backdrop for inspiration (and many a outfit photo), where she is often found on her couch, feverishly typing away at her latest post, with her trusty feline at her side. Follow her on Instagram , Twitter, and Pinterest.

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15 Responses

  1. The Fashion Loonatic

    I think a blog with a person who blogs only for the free stuff/money is not going on a good path. You have to be passionate about what you do because without passion the blogging will be a heavy task after a while what results in less and less updates over time.

  2. Filipa

    This is so true. Even my sister says that I don’t do anything. She’s like “you just take some photos, post them on your blog and you get clothes.”
    But, that’s not true. I always loved blogging, and when I first started I had no clue that I would be able to get anything from it. It was just for fun.

    I still blog for fun. When you take a look at my blog, you’ll see that there’s more than fashion. I post photos I’ve taken (and I don’t even own a DSLR), write about my life, my feelings. My blog is my personal diary. The fact that I was able to earn some money for writing a few posts, or that I got something for free is something that showed me that I was successful and that I actually made something. But I made it with hard work, because getting people to visit, comment and read your thing isn’t easy. It takes a lot of effort and hard work to get there.

    Great article!

    Filipa from http://ohmyfilipa.blogspot.com

  3. Caitlin

    Great article! For me I’m passionate about learning more coding which is why I blog, to say you’re in it for ‘money and free stuff’ is such a harsh misunderstanding when having a blog makes you achieve and learn how to improve computing/photography skills and makes you new friends! x

  4. Abby

    Such a brilliant article!!! Far too many misinformed people make fun of bloggers and what we actually do.

  5. Kathleen Lisson

    I’m wondering why we are named after one social media platform when most ‘bloggers’ use at least three (Facebook, blog, twitter).

  6. Paige

    This a great article about the misconceptions of being a blogger. I’ve only been blogging for a year. I haven’t reached the point where I get gifts or money, but that’s not why i’m blogging. I want to share my opinion on fashion, in hopes that someone agrees with me. I would love to build connections with brands, but I’m happy blogging either way.

  7. Meagan Kerr

    Great article! I think there is definitely a difference between people who blog just to get free stuff and those of us who write with a passion, for whom “free stuff” is a bonus. You can tell from someone’s writing whether they’re passionate about a subject, and I find that those who are just in it for the swag don’t stick around (especially once they find out how much hard work is put in behind the scenes of a blog!)

  8. Ascending Butterfly

    I was already a .com pro before the advent of social. I’m an early adopter. I’m an Influencer. I’m a Writer. Period.

    Tracy @ Ascending Butterfly

  9. debiparna chakraborty

    i have had someone constantly imply how i am so professional and such a pro blogger..it always makes me feel like i am doing it for the sponsorships and have no heart in it. i have also had someone who took my help in creating a blog and then discontinue with it after a couple of posts when the outcome wasn’t lots of sponsors for them.

  10. Micky

    ”We’re not professional writers or experts.“ Hold on…! If you write and you get payed to do so, that makes you a professional writer in a way. At least in my opinion!

  11. Joelle

    This post is so insightful. When I go out in London and tell people I am a blogger, a lot of these assumptions come up!
    I did a post last week quite similar to this one about the 20 steps to be a ‘legitimate’ blogger. It’s very tongue-in-cheek! Have a read when you can!!
    ‘How To Be A Legit Blogger In 20 Steps’

  12. Justine

    I think another misnomer about bloggers is that we were all the “different” kid in high school with not a lot of friends and weird style. Quirky, maybe but unsocial, absolutely not. When you are a person that uses blogging as their main way of expressions, you have to be social and want to get to know people, otherwise, your blog will go no where.

  13. #HTStylish

    This article is so true. I think it all comes down to the fact that most people just don’t understand what blogging really is. It’s a craft like any other. It should be developed improved upon, and if you’re good at it, many rewards can come from it. Not to mention, it’s a passion, like any other and that’s why there are so many blogging niches out there.

  14. Ashley Taylor

    A lot of people don’t think it’s real work and that really pisses me off. I spend at LEAST 8 hours a day promoting my blog and trying to get my name out there. Sounds like a full time job to me!

    xo Ashley