There is nothing more exciting than achieving greatness with limitations. Would Picasso's “Blue Period” be so famous if he used every other color around? Would “Stomp” be so impressive if they could make music with regular instruments? “Green Eggs and Ham” was written as a bet that Dr. Seuss couldn't write a children's book using only 50 unique words. Even the first blogger to post outfits wearing the little black dress for a year made headlines around the world with the Uniform Project.
Limits. They don't limit your creativity, they unleash it.
Having unlimited funds and time doesn't make you a better blogger. Think of all those movies with massive budgets that tanked in the box office, ahem, Lone Ranger. Following a formula and supplying the money to make it happen won't guarantee success.
Everyone has their limits, if it's not funds or supplies, it's time, technology, or access. The trick is to find those limits and instead of ignoring them, use them to your advantage.
What kind of limitations can you use?
Ironically, the sky is the limit here… you can use everything or anything as the foundation of your limited project. Go from an actual limitation you have to deal with, or a limitation that addresses a problem, or a limitation that creates a solution. Get creative here, because the more unique, the more exciting the project can be.
- Write about a very specific topic (duh, niche)
- Found Fashion: Use only original images found at flea markets
- Do projects using only sustainable items
- Make your entire fashion blog about a particular color (wouldn't it be cool to see a RED fashion blog?)
- Focus on your region, narrow it down to a neighborhood or even a street
- Fashion Foraging… Do a fashion blog using clothes you were able to find for free (NO PR gifting! That's cheating!)
- DIY new fashion trends out of old clothes
- Make a blog entirely out of trends that died
- Architecture Attire: a personal style blog consisting of outfits that match architecture (bonus points for being at the building your outfit is inspired by)
- Write a haiku or limerick for each of your posts and nothing else (except, an image)
Ask, “What makes this limitation impressive?”
Painting the date once? Meh. Boring! Painting the date every day since 1966? THAT'S impressive!
Having a brilliant idea is one thing. But making it impressive? That takes work. Even something as mundane as writing down the date can be impressive. Artist, On Kawara made dates impressive with his Today series by painting the date every day since January 4th, 1966. He is 80 years old and plans to keep painting until he dies. Painting the date once? Meh. Boring! Painting the date every day since 1966? THAT'S impressive! The sheer dedication it takes to create something of that volume makes a cool story.
What will it take to make your limitation impressive? If you can think of several other people who have achieved your idea, then your limitation needs to be approached from a different angle. Plenty of people did their spin off on the Uniform Project, but did you know that even the Uniform project has been done before? Artist, Andrea Zittel had her own uniform project back in 1991. So nothing is really unique, except your own take.
So… what's your limit?