It's Monday morning. Or Monday night. Whenever it is that you start your blogging. While authenticity is important to creating good content; consistent practice is essential to producing great content. Why? Because even if you don't produce great content every day, you'll need to have you skills sharp and ready for when that moment of inspiration hits you. Even if you don't feel like writing today, it's good just to write something… anything and maybe, just maybe that moment of inspiration will come to you once you start typing.
Don't know where to begin? Start with these five things.
Check your stats:
I'm not a big fan of checking your stats all that much, but it's good to know where you stand with your traffic and followers. How well did your posts do last week? What are your best posts? What posts fell flat with your readers? All good things to know looking ahead at what you want to focus your energies on for the coming week.
For more on checking stats, read this post: 7 Ways Analytics Can Build Engagement AND Traffic
Write out your editorial calendar:
Sometimes sitting at your computer not knowing what to write isn't because you're out of inspiration. Maybe it's the time of day when you not good at thinking. Brain slow. Maybe looking at all the chatter online will overwhelm your slow brain on a Monday morning because there is too much stuff to write about. It's a good time to open up your editorial calendar and start brainstorming ideas. If you have a list of potential posts, great, put them in your editorial and get to work. If not, well, brainstorm post ideas and get them on your editorial calendar stat.
Don't know how to create an editorial calendar? Read this post then! Establish Your Editorial Calendar
Set your goals for the week:
Now that you know how you well/or not so well your stats were last week, and what you would like to post about this week, now's a good time to set your goals. Do you want to try a new type of post? Do you want to experiment with Ello? Do you want to try promoting your posts with Facebook Ads? Whatever your goals are, the beginning of the week is a good time to set them. Just be careful not to get too carried away. It can be demoralizing if you don't achieve ALL of your goals all the time. It's ok to make your goals as simple as, “Spend 30 minutes finding new friends on Twitter today.”
For more on setting goals, read: 6 Tips to Set Your Blog Goals – Then Achieve Them
Do a quick clean up on your blog:
Monday morning is not the time to do any major overhauls on your blog. But there are times when you can do a quick tweak here and there to improve things. Moderate all your comments. Go through your spam folder to see if any regular readers might be caught up in there. Check your home page for any broken images. Just small fixes. Nothing big.
Here's a great post on refreshing your blog in 10 minutes.
Write something. Anything:
Last but not least, now that you have all your “stuff” done, now to get to the meat of your practice. Write. Start writing a post, any post. It may publish today; it may not ever see the light of day, but whatever you do, just go ahead and write. It will get your creative juices flowing, and before you know it, you'll have a million ideas on what to post about!
Start your posting ritual, here are 7 Reasons Why You Should Develop a Serious Blogging Habit
Now, get to work!
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