About a week ago, Pinterest announced it will be removing all affiliate links from their platform. Since Pinterest had been removing affiliate links from other platforms aside from rewardStyle for a number of years, this really shouldn't have come as a huge shock. But, it did jolt bloggers none-the-less. I'd say, kind of like the way we still are shocked when a person who's been sick a long time and is very old dies. The news still delivers a jolt…
The thing is, I don't really think this is terrible news. And I love making money!
Affiliate Pins Didn't Add to The Pinterest Experience
Kind of for the same reason the #liketoknowit platform annoyed people on Instagram, affiliate links on Pinterest carried a disingenuous tone to them. The product shots would often stick out in a Pinners feed of beautiful photos like a sore thumb. It just seemed like having a conversation with someone and then all the sudden they're trying to sell you something.
Affiliates Were Not Transparent
The Pins which carried affiliate links could be uploaded by the Pinner you follow, and you love that Pinner, so great! Help them make money.
But how many people upload pins? How many people repin? Have you ever tried to find the origin of a popular pin? It's like going on the hunt for the holy grail. Sometimes it's impossible. How do you know who makes money off of what? Affiliate companies aren't the most transparent businesses and put them in a pool where everyone is sharing everything, and all bets are off.
What about the majority of people who don't know what affiliates are? They have no way of knowing that a pin is making someone somewhere money, and they have no way of telling who.
Allowing Just One Affiliate Company Was Unfair
To be honest… I'm not really sure what rewardStyle is all about. Sometimes they say things like “You'd be hard pressed to find a fashion blogger who doesn't use rewardStyle.” But they also only accept only 10% of those who apply. To allow some people to make money off Pinterest and not people all is just kind of strange. Especially through a platform (rewardStyle) that sends mixed messages to the public.
More Time To Spend On Your Blog
This is the BIGGEST benefit for your blog. Not spending too much time on Pinterest allows you to focus on what's important. Your own blog. While having a presence on other social media platforms is important, they shouldn't eclipse your blog. Your blog is yours, and you make the decisions on how it's monetized.
Sooooo pinterest doesn't allow affiliate links anymore. Ciao. Bye. I'm done.
— Ria Michelle (@riamichelle) February 13, 2015
Will you still use Pinterest without affiliate links?