Could using YouTube for fashion blogs be irrelevant now?
Getting ready, setting up, filming, and editing can be incredibly time consuming, and if you aren't resourceful and good at it…it can turn out to look god-awful. Beauty bloggers, (or beauty vloggers) doing tutorials and DIY videos still have great appeal and make sense to the category, as they show how to create and apply looks, oftentimes exactly how you would learn if you took a class on it at Sephora or a makeup artist showed you how to do something in-person.
Fashion, on the other hand gets tricky, and with the advent of Instagram and its video function, plus the “time lapse” smartphone video features that seemed to have been popular this past fashion week filming runway shows, it seems that anything filmed and longer than a minute may have had its heyday. Not to say that someone can't come up with a new, innovative way to combine fashion blogging and videos, but until there is a tremendous amount of originality that becomes widespread in the category…I just may well be excluding making videos from my list of blog to-dos and to-watch.
[Photo via Shutterstock]