Thinking Outside the Box

Subscription BoxesChristmas and your birthday only come around once a year. But there’s no reason gift giving (and receiving) should stop there. Monthly fashion and beauty subscription boxes are the new way to keep celebrating. With a slew of companies to choose from, you can sample the latest perfume release, try organic face oils, and stay on trend with just-released clothing and accessories. Simply pay a fee and wait for a surprise to land in your mailbox each month. Here’s our round up of the gifts that keep on giving.


Who: The magazine collector.

What: Every three months these “curated packages from people you care about” will come to your door.

Why: These limited edition boxes include hand-selected items from famous names including Grace Bonney of Design*Sponge, Arianna Huffington, Rosario Dawson, Nina Garcia, and other style-setters.

How: Visit, scroll through the list of cool contributors, select your favorite, and for $40-$100, subscribe to a box of your choosing. There’s a little something for everyone here: from fashion gems to books to kitchen gadgets.


Stitch Fix

Who: The on-the-go woman.

What: An algorithm and a behind-the-scenes stylist collaborate to send you curated clothes and accessories catered to your taste.

Why: You’re working a day job, blogging, taking barre classes, and traveling … you just don’t have time to shop. This ensures that you stay on trend, without ever stepping into a store.

How: Fill out a style quiz at and choose the arrival of your first delivery. You’ll receive five items (accessories and clothing). Keep what you love (purchase it), and return the rest within three days.

Bonus: While a $20 stylist fee is charged, that cost is credited toward your purchases.



Who: The independent beauty maven.

What: Former nail salon turned beauty line, Julep, offers a monthly box of innovative beauty goodies from their signature brand. And right now get your first box free with the link above.

Why: Unlike other subscription box services, if you want, you can curate your own selection, guaranteeing zero duds.

How: Sign up at and select one of two levels of subscription, priced at $24.99 or $39.99 a month. Even send your box as a gift to a friend one month. Or sign up now and get your first box free!



Who: The sample savior.

What: A monthly box filled with samples from recognized luxury makeup and skincare brands.

Why: Instead of spending a ton of money on a product you don’t know if you’ll love, you can test it out before buying a full size. Affordable, beautifully curated and packaged, and brimming with five luxury samples per month, this is a blogger’s must-have.

How: Visit and for $21 per month, receive a present in the mail.


PopSugar Must Haves

Who: The tabloid junkie.

What: PopSugar, the renowned destination for celebrity gossip, fashion of the minute, beauty reviews, and more, is now offering a curated box of its “must haves.”

Why: Unlike other niche-specific boxes, this one is more seasonal. For July’s edition, the new Judy Blume book is included, as well sunglasses, a handful of candy, vibrant eye shadows, and more.

How: Visit and pay $39.95 for a collection of cultural goodies.



Who: The shopping addict.

What: It’s similar to Stitch Fix but has a twist—not only can you receive clothing and accessories, but you can also subscribe to makeup, intimates and fitness items as well.

Why: You can’t stop shopping. (We’re not judging—there is nothing wrong with that!) But there’s just not enough time in the day to research and swing by all your favorite boutiques, let alone the undiscovered shops. Wantable will do the work for you.

How: Visit, choose the category you wish to receive from, pay a fee ($20-$40). “Keep what you love, return what you don’t. Only pay for what you keep,” is their motto.


To keep your blog ideas fresh and your beauty reviews current, while living on a budget, can be tough. These subscription boxes allow bloggers to dive into brands, sample them, and even keep your favorites—all at affordable prices.

Tell us: Have you tried a monthly beauty or fashion subscription box? What did you think? Sound off in the comments below.

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About The Author

Christa Martin is a writer and actor living in the San Francisco Bay Area. Her blog, The Penny Rose, offers a daily digest of independent fashion, eco-beauty finds, up-and-coming designer features, and more.

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7 Responses

  1. Sagan Morrow

    Thanks for sharing! I’d only heard of Stitch Fix but now I really want to check these others out 🙂 Such neat ideas for gifts (or, ahem, just enjoying for myself :D)

  2. Andhika

    Well, long time I didn’t visit heartifb.. new layout,, huh?Its nice,,
    about your article,, where is the place for men?

  3. Dymond

    Julep is one of the greatest beauty boxes I’ve ever gotten! Been a member for almost 2 years now.

  4. Melody Sours

    I love rocksbox! It’s like Netflix for jewelry. You borrow 3 curated pieces at a time and keep for as long as you want with the option to buy at discount.