A Fun Way for Fashion Bloggers To Get Charitable This Holiday Season

Photo via ShopStyle
ShopStyle has come up with a fun and creative way for you to incorporate some giving on your blog this holiday season, which is what this time of year is all about, right?

On Tuesday, December 8, ShopStyle is inviting fashion bloggers to publish a post featuring photos of your “power outfit,” telling readers why it makes you feel confident, plus share a story about the people in your life who have empowered you.

Then, sign up to donate 10% of all your ShopStyle Collective sales on Dec. 8 and 9 to Dress for Success, an international not-for-profit organization that empowers women to achieve economic independence. They provide a network of support, professional attire, and the development tools to help women thrive in work and in life.

Bonus: ShopStyle will match your contribution 100%: $1 for $1! Plus, Shopstyle will feature every blogger on a landing page on ShopStyle and link directly to your blog.

Let your readers know about your charitable efforts on all your social channels and let the good feelings (and donations) flow.

ShopStyle Senior Manager of Strategic Partnerships Eugenia Chien came up with the program to highlight that fashion bloggers are about more than #OOTDs:

“I've been wanting to do a blogger charity campaign for a really long time. I think not enough people understand that fashion bloggers are a community of young women who have empowered one another to create this huge, new market place. And there is a lot to be proud of there.”

We couldn't agree more! Sign up here and read more about the program here.


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