One hurdle that faces many new bloggers when they consider using affiliate programs is the belief that they won't actually make any money. The truth is that any blogger can make money using affiliate links and ads, it just takes time, practice and dedication. It also takes choosing the right products and offers for your audience.

It's extremely important to note is that there are many, many affiliate networks available to you for use on your blog. Depending on your style, your budget and your readers – one program may not have as many useful merchants as another. They also have different payment thresholds (how much you have to earn before you get a check) as well as different methods of earning. To prevent spamming and keep their merchants and advertisers happy, virtually all networks and programs have an application process – do not let this deter you!

Here are a few popular affiliate networks used by fashion and style bloggers. They have a lot of similarities, but varying commission rates, payment thresholds and ways you can use their links.

rewardStyle:

  • Commission rates: 7% – 30%
  • Membership: You can apply here.
  • Merchants include: Shopbop, Madewell, Nordstrom, Target, Club Monaco, YOOX, Old Navy
  • Payout: Once you earn $100 in commissions
  • Links and ads? Yes
  • Post links with social media: Yes

Fashion Traffic:

  • Commission rates: Up to 20%
  • Membership: Find information about applying here.
  • Merchants include: ASOS.com, YOOX, Farfetch.com, Forever 21, Rebecca Minkoff
  • Payout: Once you earn $100 in commissions
  • Links and ads: Just links
  • Post links with social media: Yes

Rakuten LinkShare:

  • Commission rates: 8% – 25%
  • Membership: Apply here.
  • Merchants include: Barnes & Noble, Delias.com, Macy's, Sephora, Foot Locker, 7 For All Mankind
  • Payout: Once you earn $1 in commissions (however advertisers have the option of creating a customized payment threshold)
  • Links and ads: Yes
  • Post links with social media: Tumblr & Twitter

PepperJam Exchange:

  • Commission rates: 8% and up
  • Membership: You can apply here.
  • Merchants include: Toys ‘R' Us Levi's, Kate Spade, Juicy Couture, Anthropologie, Hudson Jeans
  • Payout: Once you earn $25 in commissions
  • Links and ads: Yes
  • Post links with social media: Yes

Shopstyle:

  • Commission rates: Varies
  • Membership: You can apply here.
  • Merchants include: Gap, Gilt, Rag & Bone, J. Crew, and hundreds more
  • Payout: Once you earn $100 in commissions
  • Links and ads: Yes
  • Post links with social media: Yes

Remember, there's no harm in applying to more than one (or quite a few). Apply to all of them! Test them out! See which ones work for your audience and have the merchants and commission rates with which you want to work. You will want to note if your network or program uses Cost Per Sale which means you make a commission off any product sold through a link on your site, or Cost Per Click, which means the network pays you for each click on an advertisement or link, even if a purchase isn't made. (Some do both!)
Other affiliate networks to look into that are not as apparel-based include Google Affiliate Network and Commission Junction, as well as Amazon. Bloggers in the United Kingdom may also want to look into Affiliate Window (and more, here).