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More Traffic and Better Site Engagement

Get daily emails with tips, tricks, and simple and quick homework to make mastering SEO for your site easy. Start anytime.

Class Fee: $19 $15

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Are You Right for SEO Essentials?

This course is for anyone who knows that they should pay attention to SEO for your site, but don't quite know where to start. It gives you clear, explicit instructions on improving your site, thinking about how you blog, and introduces you to apps and tools that can help in every step of monitoring and improving your organic traffic. Each day you'll have a short lesson followed by an engagement assignment. In most cases, you can do both in under 20 minutes. It's simple but effective. What are you waiting for?

Course Outline for SEO Essentials

  • Keywords and How to Use Them

    • Key Elements: Titles, Meta Descriptions
    • Be Descriptive
    • Tools: Google Trends, BuzzSumo
  • Linking Internally

    • Other Posts
    • Other Areas on Your Site
    • Best of Page
  • Navigation, Sitemaps and Site Best Practices

    • Create Paths
    • Auto-generate Sitemaps
    • Robots.txt Files
  • The In's and Outs of External Links

    • Blog Aggregators
    • Social profiles
    • Link to High Authority Sites
  • Perks of Guest Posting

    • Relevant Links
    • Exposure to new Readers: Snowball Effect

  • What Not To Do

    • Paid links and Directories
    • Incentivized Posts
  • Write Consistently

    • Get Organized
    • Fresh Content
    • Syndicate Across Social and in Your Sitemap
  • Let's Get Technical

    • Use Headers and Subheaders
    • Anchor Text
  • All Things Images

    • Alt Tags, Titles and Descriptions
    • SEO for Pinterest
  • SEO Tools and WordPress Plugins

    • Google: Analytics and Webmaster Tools
    • WordPress Plugins
    • Moz Toolbar