Yesterday, my sister sent me a photo she had taken of me getting ready for school one morning in 1993. It was really nice to see that photo, reminding me of all the great photos she took for her photography class, and also that I used to wear Doc Martens. Instead of writing a blog post about my teenage style, I posted it on Instagram.
I love Instagram. I really do. But it has ruined my blog. I haven’t posted any personal style outfits since May and I’m dragging my feet about doing so. When it comes to Instagram, I love it. It has become the place where I share my new purchases, randomly beautiful moments, and outings on the town.
Instagram has forced me to rethink my content. When I used to post a new pair of shoes or a new necklace, I now Instagram it. If I go to a boutique and see something darling, I want to share it right away. If I go to an event, I don’t know if I want to blog about it, but I’ll certainly snap an Instagram. So then, what’s left? To be honest I really don’t know.
There are a couple of reasons why my original blog is on hiatus, one being the attention being paid to IFB. But the other reason is that when it comes to sharing my personal style and inspirational tidbits, Instagram feels a bit more authentic, spontaneous and yeah, maybe I don’t need to write 200 words on why I think a pair of shoes are cute.
Instagram hasn’t created the death of fashion blogs, but the platform as caused a rethinking of what is exactly post-worthy. Perhaps it just means it’s time to create deeper content than just a quick statement about what I’m wearing at the moment.





















I can somewhat relate to this. In the time that I’ve worked with blogs & social media, microblogging is great because gives us bloggers the opportunity to instantly share, on the spot, right when the people want it, without having to upload, format, add text, make it authentic – you get it.
On the flip side, one of the things helping me is knowing the goals I have in mind for BlushingBlack.com. I wouldn’t say a blog is ruined by using Instagram, but the direction of how your readers and followers obtain information from you is changing.
For BlushingBlack & Instagram, I have figured out the best strategy as to what’s the major platforms get the most out of me and which ones do not. Instagram is great in case I want to use it for a post or to simply engage socially, but it doesn’t hold precedence over my site. There are 10 j’trillion (yes, that’s a word) ways to engage in social media. You just have to find which ones are the best for you and your site without the chore of running all of them to feel “connected.”
xx
LaTisha
(w) BlushingBlack.com
(t) @blushingblack
(in) @blushingblack